Essentials of Strategic Management (5th Edition) Pdf Get right to the center of important tactical management theories. This short text provides a succinct explanation of the most essential theories and techniques in tactical direction.
Further, instances and simulations are an ideal supplement to Basics of Strategic Management, although its brevity also makes it appropriate to be used in corporate and executive coaching applications. This edition comprises fresh data to reflect the most recent changes in the area while remaining brief and to the point.
The fifth edition of Essentials of Strategic Management contains many new content topics plus updated data and illustrations. Older examples have been replaced with newer ones, information has been updated where appropriate, and a few errors have been corrected. In addition, the following content topics have been added to the book.Strategic management has now evolved to the point where its primary value is to help the organization operate successfully in a dynamic,complex environment. Strategic planning is a tool to drive organizational change. Managers at all levels are expected to continually analyze the changing environment in order to create or modify strategic plans throughout the year. To be competitive in dynamic environments, corporations must become less bureaucratic and more flexible. In stable environments such as those that have existed in the past,competitiveness simply involved defining a competitive position and then defending it
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